Bayer
Art Direction, Design
Bayer is a global leader in health and nutrition, and they play a key role in supporting individuals and communities receiving medical treatment. Our ask was to develop custom content and paid media packages to live on their global site. Our stories touched on topics such as cardiovascular health in women, making access to contraceptives more accessible for women, and the impact of healthcare screenings missed during the pandemic. Agency: Campbell Ewald; ECD: Laura Rogers; Editorial Director; Dan Grantham; ACD: Lewis Baker