Harley-Davidson
Design
Designed RFI and pitch creative that was instrumental in bringing the Harley-Davidson account to Detroit. Our team designed a 500+ page RFI book with a custom metal cover. A H-D motorcycle side saddlebag was used to house the books, a video player, and a USB drive inside a small toolkit. A style guide was developed to guide the creative look, tone and feel. Agency: Campbell Ewald; Creative Director: Mark Simon; Design Director: Luke Palushaj
General Merchandise
Art Direction
Lead art director for Harley-Davidson’s General Merchandise product photography while Campbell Ewald serviced the brand. Selects below are from The Summer 2017 Women’s Collection. This collection was inspired by road trips through the dusty and desolate countryside of California and embraced the laid back mix of dreamer lifestyles. Agency: Campbell Ewald; Creative Director: Doug Blanchard; Photographer: Rennie Solis; Producer: First Shot Production